We Are Miami

Jose Martinez Appointed General Manager of WGNK

The Miami Christian radio station tapped the former iHeartLatino executive to lead operations starting this October.

Updated on Oct. 2, 2026 in Latin

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WGNK, the Miami-based Christian radio station, has appointed former iHeartLatino executive Jose Martinez to serve as its new General Manager effective this October. AI Illustration. Upload story photo >

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WGNK, the Miami Christian station broadcasting at 88.3, has named Jose Martinez as its new General Manager. Martinez arrives with a background in programming and strategy from iHeartLatino and Tampa Bay radio management.

Why it matters

The appointment marks a strategic shift for the station as it seeks to expand its reach and presence across South Florida. Great Commission Network anticipates Martinez will accelerate the station's growth while focusing on content centered on family and faith.

WGNK operates its Christian radio programming at the 88.3 frequency. The network seeks to leverage Martinez's experience managing Rumba stations in Tampa Bay to scale operations in the local market.

The players

Jose Martinez

The new General Manager of WGNK who previously led strategy for iHeartLatino and managed radio stations in Tampa Bay.

Román Piloto

The President and CEO of Great Commission Network.

WGNK

A Miami-based Christian radio station broadcasting on 88.3.

Great Commission Network

The parent organization overseeing WGNK operations.

The details

Martinez will oversee all administrative, development, and programming efforts for the station and its digital platforms. He aims to refine the station's focus toward content centered on God, family, and positive messaging. This move follows his previous tenure directing strategy for iHeartLatino stations.

Timeline

  1. October 2, 2026: Appointment of the new General Manager announced.

Beyond the 305

Martinez's move from the Tampa Bay radio market to Miami follows the established pattern of media executives leveraging experience from other Florida hubs to expand local digital and broadcast footprints. This appointment reflects the broader trend of consolidation in regional media leadership.

Listeners can expect a renewed focus on family-oriented and faith-based programming across the 88.3 frequency. Changes to the digital platform strategy may provide new ways for the community to engage with station content in the coming months.

The takeaway

Radio listeners in South Florida should watch the 88.3 frequency for shifts in programming style and content as the new management settles in. The station's pivot toward family-centered themes will define its editorial direction under the new leadership.

Further reading

For more on the local music and broadcasting landscape, check the latest updates in Latin.

Source note: This article includes information reported by Radio Ink.

Live Poll

Should faith-based organizations prioritize hiring leadership with backgrounds in commercial media?